You can only build well on a strong foundation - if you think about it, this is true in all areas of life, from learning to architecture to dressing. Most of us desire a “good” wardrobe, a closet full of clothes that fit well, are comfortable, made of natural materials, can stand up to a variety of situations, we don't feel uncomfortable wearing them and, if possible, are even from sustainable sources.

Creating such a wardrobe always starts with the basics, which are essential for every woman. They are the first things we reach for when we want to feel comfortable in our outfit for the day, from the morning meeting to the evening program with friends, and they are also the ones we end up with on those days when we feel like “I don’t have a single thing to wear.” They work on their own and paired with the most extreme pieces.

In English, “hero pieces” are clothes that can be dressed both “down” and “up”, meaning that depending on the shoes, bag, accessories, makeup, and hairstyle, they can be worn for a casual weekend program, as well as at work or even for a more prominent event. At NONPLUS, our goal from the beginning was to create just such pieces, with the added bonus that the use of environmentally and skin-friendly materials and responsible, domestic manufacturing practices were also of paramount importance.

Over the years, the BASIC collection that you can find today has gradually emerged at NONPLUS, through many experiments and dynamic changes thanks to your feedback. The BASIC collection does not follow trends, but rather represents constancy in the NONPLUS range (you can find our pieces that respond better to current fashion and seasonal changes in our NEW IN - seasonal collection), we offer basic styles in basic colors, made from the super comfortable premium cotton material that has become one of the brand's trademarks.

Of course, a basic piece doesn't mean the same thing to everyone. There are many things that can influence exactly what kind of clothes we think of in this way: from our age and body type, to the requirements of our job or workplace, to our personal style of dressing. For some, the simplest, cleanest tops and skirts or pants form the basis of their wardrobe, while for others, a dress or overalls with a little twist still fall into this category.

The aforementioned little twist is another main feature of the BASIC collection and also of NONPLUS, because even though a piece of clothing does not seek to stand out, it is still important that it helps to highlight the personality of its wearer. This is helped by small but recognizable details, from asymmetrical cuts to special necklines to flared sleeves.

With the BASIC collection, our goal is to provide a strong, safe foundation for the playful experimentation and self-expression that dressing ideally means. Take a look at our BASIC range and discover NONPLUS staples made with natural comfort in mind. NONPLUS - the BASIC wardrobe.
Photo: Kiss Lenke Dalocska
Model: Blanka (Visage)
Makeup and hair: Kata Elekes